Building a community should be one of the main goals of every business. If you don’t have someone who trusts you and your brand, you are not going to sell anything. Community builds a true sense of purpose, an alignment in a shared mission, and creates an incredible network of support. There’s something very powerful when you see someone and recognize in them that they are in this together with you. I have seen that since we launched Luminary a little over a year ago, but nothing prepared me for the response we received when we called on this community for action.
A community allows you to nurture one other, offer advice, share experiences and grow together. This community counts on our Members to help make it better and is important, not just because of what it can do for the business, but for what it can do for the people who make up the business. I am so thankful for the Luminary community, who we are today and what we are building for the future.